Tinder reactions to the coronavirus

Tinder

(6.1)
29.09.2022

The virtual meetings app manifested itself in the face of the current crisis. Tinder reacted with one of his free features for a month and a statement from the CEO

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The days of traditional dating are long gone some years ago. Since its birth in 2012, Tinder did not stop growing until it became the most important dating app in the world. His performance earned him awards and nominations for best app and has more than 50 million users.
Tinder helped many couples to form, perhaps more timid people to be able to initiate a conversation first by means of the mobile before happening to a face-to-face meeting or perhaps simply to others to make new friends with common interests. With the advance of covid-19 disease since December 2019 and the confinement policies and insistent recommendations on social distancing issued by governments and specialized organizations, the dating program community has waited to receive news about Tinder and the coronavirus.
The company issued an extensive statement signed by the main figure in charge of Tinder and at the same time granted Passport function for one month, one of the most popular options of the program available in the paid versions Tinder Plus and Tinder Gold.

Digital Union

The postcards of crowded bars, restaurants, concerts or beaches seem to be from a forgotten time. The advance of the coronavirus pandemic has changed everyone's life mainly due to social distancing. Coronavirus-time love will also have to conform and Tinder will not be able to escape the new normality that awaits around the corner. Away will be those 1.5 million weekly appointments that according to reports on the official website organized the popular app.
Elie Sedman occupies the highest executive position within the conduct of the online dating program and the statement she published through the official website of the application was one of the most important latest news about Tinder. It was expected that some kind of opinion would come from Tinder since it is one of the applications that will most affected see your service in the new scenario.
Sedman began the statement with an allusion to the challenge of the new times and to emphasize that although Tinder is in charge of organizing meetings between people today that is not possible but that the connection can be oriented to be virtual. In addition, it reported the notifications that were made to users from the app with official information about measures to take to prevent the disease from progressing.
With distance but connected digitally, those were the words chosen by the CEO of the most important dating app on the net to report on the latest news from Tinder and the goal of making it easier for users to connect. To this end, the possibility of using the Tinder U experience (the product of the application aimed at universities in the United States) and the option of using the Tinder Passport for free for one month was expanded.

Virtual trips

Tinder is a free download application that at the same time offers two extra payment methods that offer more functions to get a better experience and eventually more appointments. The options to extend the benefits of the application are called Tinder Plus and Tinder Gold. For both there are different prices and payment methods depending on how long the person subscribes and which of the two options they lean on (they can also do it for both if they wish). Costs range from € 9.77 to € 14.77. The price may change a little according to the regions but the average fluctuates between those numbers.
One of the most popular features offered by paid versions of Tinder is that of the Passport. Through this option the user can search for people anywhere in the world, that is, he does not have the geographical limit that is applied by default. Originally the possibility was thought for people who traveled a lot or wanted to make appointments before the holidays. At the time of the advance of the coronavirus, it was transformed into a network of containment and support for an entire virtual community.
In an official publication on April 2, Tinder recognized that the community and the use of the app grew greatly during the days of confinement and social distancing. On Sunday, March 29, the record of users who made “swipes” (action with which the person determines whether or not to connect with another profile) with more than 3 billion of that type of action was set. In addition, the company detected an increase in the use of the Passport option in order to provide support to people in different parts of the world, especially in the most affected areas.
From this information, the most romantic program on the network gave the news that it enabled the use of the Tinder Passport for free during April.

Faced with the advancement of a scenario that has led society to close itself off due to the need for social distancing, the closing of schools, universities and offices, people demonstrate that their nature is to be connected, to know each other, to speak to each other and to encourage each other. The popular application Tinder detected the situation and once again (as it has from the beginning) it is decided to help the hearts of the internet by giving support from the words of its most important executive and by giving the possibility of using the Passport free for one month.

Tinder reactions to the coronavirus

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